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What is the current state of TV advertising? 24 MAY 2023

Ad Sales

What is the current state of TV advertising?

On May 23 and 24, Ad Age virtually hosted its “State of TV Advertising” event, where ad sales leaders, as well as top agency, brand and measurement executives, discussed changes in the industry and how buyers and sellers are adapting in 2023.
HOW ADVERTISERS AND MEDIA BUYERS ARE RE-THINKING ITS STRATEGY? 15 MAY 2020

TV

HOW ADVERTISERS AND MEDIA BUYERS ARE RE-THINKING ITS STRATEGY?

Ad Age hosted its virtual conference, “TV Pivot: The Way Forward,” where it gathered top agency and brand executives and sales leaders who discussed to discuss the state of the TV ad marketplace and how the industry is navigating the pandemic.